Call Tracking Reporting
Real-time data on every call. 50+ data points captured on every call.
Explore the interactive reporting demo below.
On Every Call
What You Capture on Every Call
50+ data points captured on every call — turning an anonymous ring into measurable marketing data.
Source
The traffic source that drove the call.
Medium
The marketing medium — cpc, organic, email, and more.
Campaign
The specific campaign behind the call.
Keywords
The exact search term, captured via DNI.
Landing page
The page the caller was on when they dialled.
AI transcript
A searchable transcript with intent signals.
Call duration
How long the call lasted.
Call status
Answered, missed, or sent to voicemail.
Channel
The channel the call came through.
Tracking number
The Jet number the caller dialled.
Caller number
The caller's own line (CLI).
Number type
1300, 1800, local, or mobile.
Direction
Inbound or outbound call.
Call ID
Unique identifier for the call.
Start time
When the call started.
Answered time
When the call was answered.
End time
When the call ended.
Dial time
How long it took to connect.
Google click ID
The gclid from a Google Ads click.
Meta click ID
The fbclid from a Meta ad click.
Meta click cookie
The fbc value for Meta attribution.
Meta browser ID
The fbp browser cookie for Meta.
GA client ID
The visitor's Google Analytics client ID.
GA session ID
The Google Analytics session ID.
Web session ID
The visitor's Jet web session ID.
User ID
Identifier for the assigned user.
Referrer
The referring URL before the visit.
Referrer domain
The domain that referred the visitor.
Page URL
The full URL the caller was on.
Tracked website
The website the call was tracked on.
Site code
The DNI tracking site code.
Geo route
The geographic route applied.
Geo data
Full geographic routing detail.
Postcode
Caller postcode captured.
Postcode data
Full postcode routing detail.
IVR selection
The menu option the caller chose.
IVR prompt
The prompt the caller responded to.
IVR data
Full detail of the IVR interaction.
Queue
The queue that handled the call.
Queue data
Full queue handling detail.
Queued time
When the call entered the queue.
Queue answered time
When the queued call was answered.
Call flow
The call flow that routed the call.
Call flow version
The version of the call flow used.
Dial plan
The dial step that connected the call.
Dial data
Full detail of each dial attempt.
Answering point
The destination that answered.
Handled by
The user or extension that took the call.
Service
The service handling the call.
Service group
The service group for the number.
Time-of-day route
The time-based route applied.
Time-of-day data
Full time-of-day routing detail.
Account number
The Jet account the call belongs to.
Mode
The tracking mode in use.
Integrations
Send Your Data Anywhere
Jet's reporting doesn't stay locked in one dashboard. Push every call and its full attribution into the tools your team already runs on.
Custom Reporting & Data Studio
Build live, shareable dashboards in Looker Studio (Data Studio) straight from your Jet call data.
Explore →Google Analytics
Send call conversion events into GA4 with full source, medium, campaign and keyword attribution.
Explore →Webhooks
Stream call events in real time to any endpoint, data warehouse, or internal system you run.
Explore →Google Ads
Feed call conversions and real deal value back into Smart Bidding so it optimises for revenue.
Explore →Real Attribution Across Every Channel
See which campaigns drive calls, not just clicks.